Vertical SaaS Executive Search
TEKMETRIC
INVESTORS | Susquehanna Growth Equity · Narahari Investments
The independent repair shop is the last part of the car industry still running on paper.
Tekmetric is shop management software for independent auto repair businesses: customer profiles, scheduling, digital vehicle inspections, repair orders with built-in labour guides, inventory, parts tracking, and job profitability in one system.
the engagement
Susquehanna Growth Equity introduced 33eleven Partners to Tekmetric in 2022 for its first Head of Product.
PLACEMENTS
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Tekmetric's users are shop owners and technicians, not software buyers. Product decisions had to survive contact with people working under a car with dirty hands and no patience for a bad interface.
PARTNERSHIP INSIGHTS
390 evaluated. Four submitted. One hired.
A one percent submission rate is not a sign of a difficult search. It is what a well-defined one looks like.
Tekmetric's buyer is a shop owner, and product leaders who genuinely understand blue-collar software users are rare. Rather than widen the brief to fill a shortlist, we kept it narrow and presented four people we would each have hired ourselves. The client interviewed all four.
RELATED WORK
33eleven Partners places VP through C-suite leaders at Private Equity and Venture-backed SaaS, AI, and technology companies.

