FinTech Executive Search
SimplerTrading
INVESTORS | ZMC
Most people who trade have no one to learn from.
Simpler Trading built the education business that fills that gap: live sessions, real positions, and traders teaching options, stocks, forex, and futures with their own money on the line. The product is a community as much as a platform.
the engagement
ZMC brought 33eleven Partners into Simpler Trading in 2022 for two searches, engineering and then product, as the company professionalised under private equity ownership.
PLACEMENTS
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An education business that had grown on the strength of its traders rather than its technology. The engineering mandate was to make the platform match the quality of what was being taught on it.
76 days. 307 executives evaluated, six submitted. -
Product leadership a year later, once engineering was in place and the question moved from whether the platform worked to what it should become.
PARTNERSHIP INSIGHTS
Engineering first, product second, and a year between them.
The order was deliberate. A company whose value sits in its people rather than its software has to fix the platform before it can have a serious conversation about the roadmap. Hiring a product leader into a system that cannot ship sets them up to fail.
We look for leaders who can read where a business actually is, not where the org chart says it should be. The right hire in year one is often not the most senior role on the list.
RELATED SEARCHES
33eleven Partners places VP through C-suite leaders at Private Equity and Venture-backed SaaS, AI, and technology companies.

