FinTech Executive Search
CardFlight
INVESTORS | XXXX
The smallest merchants were the last to get decent payment technology.
CardFlight builds mobile payments and point-of-sale software for small businesses, the ones too small for enterprise systems and too serious for a card reader plugged into a phone. Based in New York.
the engagement
CardFlight came to 33eleven Partners in 2018 for two searches: product, and then people operations.
PLACEMENTS
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Payments product for merchants who are not evaluating software. They want to take a card and get on with their day, and anything that adds a step gets abandoned.
73 days. 171 executives evaluated.
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The first dedicated people hire, at a company small enough that the next twenty employees would determine its culture.
Closed in 28 days from a deliberately narrow pipeline, with five candidates submitted.
PARTNERSHIP INSIGHTS
Twenty-eight days, five candidates submitted, one hire.
The people operations search was the fastest in this engagement and the narrowest. That was not luck. CardFlight knew exactly what it wanted from the role and said so plainly in the first conversation.
We look for briefs that are already specific, and when they are not, our job is to make them specific before we go to market. Most of the time a search runs long because the question was never settled, not because the market is thin.
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33eleven Partners places VP through C-suite leaders at Private Equity and Venture-backed SaaS, AI, and technology companies.

